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Category Optimization
Our unique expertise in Category Optimization
Why consider Category Optimization?
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Build your assortments effectively
Leverage shopper data to efficiently and quickly refine product selection and maximize category performance.
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Maximize your sales potential
Use AI to customize planograms per store, boosting sales by enhancing local relevance.
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Construct effective pricing & promotions strategies
Implement flexible pricing adjustments to optimize profitability and reduce ineffective promotions.
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Monitor inventory proactively
Monitor inventory in real-time to avoid stock issues and improve product availability.
Key figures
Plan assortments efficiently
Achieve a 50% time reduction in assortment planning, up to +5% margin impact on processed categories, and an average +3-point increase in sales share.
Streamline merchandising efforts
Reduce merchandising time by 30%, boost sales by +0.3% with tailored placements, and achieve +80% planogram compliance, with each point adding +0.02% to sales.
Optimize pricing & promotions
Boost sales by 0.5% with flexible pricing, increase promotional sales by 3%, and improve margins by 0.75 points.
Manage inventory proactively
Save time on inventory management and reduce losses by identifying out-of-stock causes.
What Category Optimization can do for your store
Assortment optimization
Optimize category clustering to meet consumer needs.
Tailor assortments by store for optimal performance.
Track in-store assortment effectiveness for sales impact.
Merchandising optimization
Develop category-specific merchandising strategies.
Track in-store merchandising performance.
Pinpoint consumer demand within categories.
Pricing & promotions optimization
Automate promotional selections to achieve your goals.
Anticipate promo-driven demand and adjust selection with suppliers.
Track and assess the promotional impact on category growth.
Inventory & availability optimization
Identify out-of-stock causes and assess lost revenue.
Monitor product availability across channels, minimizing revenue losses.
Forecast inventory needs to prevent stock imbalances.
